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A client once said to me: "I've tried EVERYTHING to shift the belly fat. Keto worked for a bit, then I plateaued. Carnivore gave me results but I couldn't stick with it. What's wrong with me?" Nothing's wrong with you. The problem is the fitness industry wants to make...
Couple of years ago I was constantly battling terrible gas. I mean REALLY bad! I was eating "clean" and "healthy" focusing on the "good foods" and avoiding the "bad foods"… But something wasn't right. It would keep me up at night. My better half too! :/ It was driving...
Ever feel confused about whether you actually need to count calories to lose weight and transform your body? I get it. The fitness world is full of conflicting advice... "You MUST track every morsel that passes your lips to lose weight!" "Just eat clean foods and the...
What's the BIG difference between people struggling to lose belly fat vs. those who shed it almost effortlessly? It all comes down to one thing: metabolic flexibility. Let me explain… Most folks who want to lose belly fat, immediately slash their calories. They...
"Should I eat or have a shake before a workout?" It's a great question, but one that I think is way overcomplicated. Trust me, I've been there. Back in my university rugby days, I was the "supplement king"… I would try every pre-workout powder and pill out there,...
This is Andy, and he lost 42 lbs in 12 weeks without starvation, cardio, or giving up carbs. He did it all from home without using a gym... He went from feeling tired, sluggish, depressed and in his own words “like he was killing himself slowly.” To waking up at...
In this recent post, I told you about my client, David. He lost 28lbs, built lean muscle, and transformed his body in 12 weeks from home. The 1st secret behind his success was learning 'Muscle-Centric' suspension trainer technique. Did you guess David’s 2nd secret? It...
Check this out. It’s from David, a Senior Executive… (He kindly let me share his photo) "Hey I'm David. Coach Adam's help with transforming my body has completely changed my life and that of my family's. Before I reached out to Adam, I had struggled with my weight for...
Ever said to yourself, "I want to try and lose 10lbs of belly fat by summer?" (which is normally 4-6 months away) Slow and steady fat loss is fine if you're happy to do it over 6 months to a year. But it can be a lot quicker and easier....
If you’ve ever dieted hard to lose stubborn belly fat, only to pile it back on a month later, you’re not alone. Many fitness enthusiasts rely on ‘quick fix methods’ or just wing it. The results are wasted time and energy. The consequences? Muscle loss Screwed hormones...
If you’ve ever dieted hard to lose belly fat, only to pile it back on a month later, you’re not alone. Many fitness enthusiasts rely on ‘quick fix methods’ or just wing it. The results are wasted time and energy. The consequences? Muscle loss Screwed hormones Binging...
This awesome Cuban grandma let me workout in her garden... then joined in! It was 9 years ago and I was travelling Central America with my trusty steed, a suspension trainer. I stayed in Vinales, Cuba and rented a room from this wonderful lady. She became fascinated...
I hate supplements that promise the body and health of a Greek god They make you believe you can hack your way to health and longevity using them. When you're leading a busy and stressful life, the 'hack appeal' is strong. A friend asked me if I thought a $149...
One way to STOP gaining stubborn belly fat is to cut out beers, takeaways, and snacking. That’s obvious. But what if you wanted to LOSE your stubborn belly fat?... It will take months and months, maybe a year, avoiding the foods you like to finally see a difference....
Check this out. It’s from Andy, a Managing Consultant… (He kindly let me share his photos too) "Hey, my name is Andy. Adam's help with transforming my body has completely changed my life and that of my family. Before I reached out to Adam, I suffered a heart attack...
Imagine the food you eat is like petrol for a car engine. And your body is a worn-out car engine. Do you keep trying different types of petrol hoping it will perform better? I hope not. You fix the engine first, so it can use the petrol effectively. Your body is the...
Whether you're using a suspension trainer, resistance band, or your body weight to gain muscle at home These techniques, principles, and nutrition tips will help you transform your body quicker and more effectively... Don’t have time to read the post in full? Then...
If you've been following these posts for a while, you at least get the power of combining: 'Muscle-Centric Suspension Trainer Technique'... With a diet that focuses on improving your metabolic flexibility. You know my story and how this approach changed my life. But...
If you're struggling to lose your stubborn belly fat without a gym, you're not alone. Most people rely on clickbait plans that focus on surface level ‘solutions’: Cleanses Fat-Free Zero-Carbs Slim Shakes Or just try and wing it themselves after searching YouTube. The...
Do you make these belly fat loss mistakes? They're common. I see smart professionals making them all the time. And they're sabotaging your fat loss goal... 1. Following Fat Free Diets Healthy fats increase your cholesterol (the good kind). Cholesterol is essential for...
First, let’s address the number 1 reason why people tend to re-bound/yo-yo back to where they were when doing a diet. We’ll give the benefit of the doubt that they have ticked all the healthy eating boxes, exercising well and eating less. Yet after so long they end up...
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Hello, my friend... It's my mission to help you build lean muscle and transform your body from home-with a suspension trainer, resistance band, and simple nutrition optimisation...
I call it Fitness Freedom!
I spent 8+ years as a personal trainer hating the ego-driven gym culture. Every day I saw clients like you struggle to make sessions, feel intimidated by the environment, and regard the gym as a chore NOT enjoyment. Because of this, their results were limited. But they believed there was no other way. So in 2016, I setup Fitness Freedom Athletes. To date, my Suspension Trainer & Resistance Band Programs have helped over 8000+ transform their bodies (and lives!).
Discover the best Suspension Trainer or Resistance Band Program for your fitness goal and level ...
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The boring but necessary disclaimer: Adam Atkinson Founder of Fitness Freedom Athletes is not a doctor or registered dietitian. The contents of this website and its Programs should not be taken as medical advice. They are not intended to diagnose, treat, cure, or prevent any health problem – nor are they intended to replace the advice of a physician. Always consult your physician or qualified health professional on any matters regarding your health. Use of the information in this website and Programs is strictly at your own risk. Adam Atkinson will not assume any liability for any direct or indirect losses or damages that may result including, but not limited to, economic loss, injury, illness or death. All documents included or exchanged between Adam Atkinson and the Client are the intellectual property of Adam Atkinson and Fitness Freedom Athletes and are not to be copied, sold, published, posted, or redistributed either in part or in full without Adam Atkinson’s written consent. All violations will be prosecuted to the fullest extent of the law.
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